RunSmart, in motion.
Clean, minimal, energetic — video I created for the RunSmart Ready rebrand: brand stings, story reels, app walkthroughs, and coaching content, each cut for the platform it lives on.
- 16:9 Brand motion
- 9:16 Stories & reels
- 9:16 App UX
- 1:1 Coaching
Brand Motion
The RunSmart mark brought to life for the Ready rebrand — an electric light-streak logo reveal carrying the “Physical Therapist Designed Training” promise, and a three-second bumper for openers and ad pre-rolls.
Electric Logo Sting
Light-streak reveal of the RunSmart mark and tagline. Sound designed to work on or off.
RunSmart Ready — 3-Second Bumper
Lace up, cut to the mark. A three-second hook for social openers and pre-roll.
Stories & Reels
RunSmart Fuel — Hype Reel
A 15-second vertical launch reel for the RunSmart Fuel nutrition program. Kinetic-type hooks (“What’s your nutrition plan missing?”), 3D motion graphics, and the program’s dietitian on camera, paced to the soundtrack and framed for platform safe zones.
Cut for Instagram Stories & Reels, TikTok, and YouTube Shorts.
App UX Walkthroughs
The clean, minimal RunSmart app theme in use — silent, looping screen walkthroughs made to sit beside product copy, in app-store previews, or inside social posts.
RunSmart App — Clean Flow
Home dashboard → RunSmart Prime program → class video → training library.
RunSmart Fuel — Quiz Flow
Program overview → macronutrient and energy-needs calculators → sweat-loss calculator.
Coaching Content
Top Core Exercise for Fast, Injury-Free Running
Medium-form coaching video: a RunSmart physical therapist demonstrates the side plank, then explains why it matters for runners. Branded title card, on-screen type, and a square crop built for Instagram and Facebook feeds.